WebKing / Process

How we work.

One engineer owns your project from first build to last fix. No handoffs to a junior, no email loops with three teams. One name, one inbox, one phone number, since 1999.

Step by step

FROM AUDIT
TO RESULTS.

Five steps. Seven weeks to your first results. Clear timeline, locked-in price, no surprise charges.

ENGAGE

90D

REPORTS

LIVE

TEAM

IN-HOUSE

01
Week 1

AUDIT

We map your site, ads, and SEO against your top three competitors.

You get a written report of what's losing you money, ranked by revenue impact.

Connected points across a dark grid, lighting up one after another as the map is drawn

What lands in your inbox

  • Page by page findings, ranked by revenue impact
  • Side by side gap read against your top three competitors
  • Speed, schema and tracking check on every template
  • A fix list in the order we would actually do it
02
Week 2

STRATEGY

We agree on the 3 to 5 highest-leverage moves for the next 90 days.

Budgets, timelines, and success metrics signed off before any work starts.

Thousands of particles funnelling down to a single bright point

What you approve before work starts

  • The 3 to 5 moves for the quarter, in priority order
  • Budget per channel, written down, no surprises
  • The dates each piece goes live
  • The one number we agree to be judged on
03
Weeks 3 to 6

BUILD

Pages, ad campaigns, schema, and tracking get built or rebuilt end to end.

You see weekly preview links. Nothing ships without your sign-off.

A lit rectangular frame being assembled square by square in a dark tunnel

What you see every week

  • A private preview link you can open on your phone
  • Copy and layout to mark up before anything is final
  • Campaigns and tracking staged, not live, until you say go
  • Your code in your own repository from day one
04
Week 7

LAUNCH

Live deployment with real-time dashboards. You can watch leads come in.

We monitor for 14 days post-launch and patch anything that drifts.

Light streaks accelerating away across a circuit board

What you get on go-live day

  • A dashboard login that shows your own leads as they arrive
  • Every call and form tied back to what sent it
  • Fourteen days of watch, with fixes shipped as we find them
  • A written record of what changed and when
05
Weeks 8 onward

SCALE

Monthly reviews. We double down on what works and cut what doesn’t.

The audit, strategy, build cycle repeats every quarter against fresh data.

A burst of cyan and magenta particles spreading outward from one centre

What happens every month

  • A review of what earned money and what did not
  • Spend moved onto the winners, cut from the losers
  • A fresh audit each quarter against current data
  • No annual lock-in holding the work in place

Start week one.

Book a free audit. We get to work the same week.